Intelligent media solutions
will always captivate
MARK1 ALWAYS EVOLVING
Always Evolving
MEDIA
Media works best when it works together. We don’t believe channels should function in silos, rather every element should be in sync with the others, creating a dynamic, interconnected ecosystem with the consumer at the centre.
Always Evolving
MEDIA
Media works best when it works together. We don’t believe channels should function in silos, rather every element should be in sync with the others, creating a dynamic, interconnected ecosystem with the consumer at the centre.
Always Evolving
MEDIA
Media works best when it works together. We don’t believe channels should function in silos, rather every element should be in sync with the others, creating a dynamic, interconnected ecosystem with the consumer at the centre.
EVERY PERSON IS
THE CENTRE OF THEIR UNIVERSE
Our Approach
There is no one size fits all solution in the media landscape, that is why a good strategy needs to be tailored to the needs and behaviour of the people you are trying to reach. Because of this transient nature, a truly effective strategy can never be carved into stone. It needs to be constantly learning, adapting and evolving as it orbits around the individual.
That’s why we work together with our clients to develop actionable strategies that blend the full spectrum of media channels into a tailored solution. These strategies are then constantly measured using all the available data, backed by experienced minds, to deliver on the campaign objectives.
“I am delighted to attest to the solid, strategic partnership that we have in place with Mark1, with specific recommendation and acknowledgement of Marcolette Hellinger as our lead. She has delivered on numerous campaigns that we have commissioned, showing strategic brand insight, management of client expectations and executing against client briefs. The level of professionalism and dedication to meeting client expectations has been appreciated. I personally enjoy the attention to detail, though leadership and strategic leadership shown by her. Always a pleasure to work with.”
Avi Ramgovind
Pepsi Franchise Manager
Avi Ramgovind
Pepsi Franchise Manager
“I am delighted to attest to the solid, strategic partnership that we have in place with Mark1, with specific recommendation and acknowledgement of Marcolette Hellinger as our lead. She has delivered on numerous campaigns that we have commissioned, showing strategic brand insight, management of client expectations and executing against client briefs. The level of professionalism and dedication to meeting client expectations has been appreciated. I personally enjoy the attention to detail, though leadership and strategic leadership shown by her. Always a pleasure to work with.”
Avi Ramgovind
Pepsi Franchise Manager
UNPACKING
THE FACTS
MEDIA FACT FILE / B38D-1B
50
PERCENT
Since 2019, 50% of all global web traffic is via mobile devices (excluding tablets). This changing media landscape demonstrates clearly why omni-channel marketing sees engagement rates upwards of of 18% as opposed to single channel strategies with a 5% engagement rate. Consumers own more devices than ever before and often bounce between channels throughout the purchasing cycle.
50
PERCENT
Since 2019, 50% of all global web traffic is via mobile devices (excluding tablets). This changing media landscape demonstrates clearly why omni-channel marketing sees engagement rates upwards of of 18% as opposed to single channel strategies with a 5% engagement rate. Consumers own more devices than ever before and often bounce between channels throughout the purchasing cycle.