REACH YOUR CUSTOMERS IN THE RIGHT PLACES, AT THE RIGHT TIMES

Our love for Paid Media runs deep. That’s why we equip ourselves with the leading-edge tools and technologies, the most up-to-date knowledge and that, coupled with some of the brightest minds in the industry give us the edge to handle even the most complex digital marketing campaigns. Because of this, we’ve earned the trust of our clients and would love to do the same for you.

Paid Media

Programmatic Media Buying

Being online is like breathing for human beings, it’s who we are and what we do. Your brand needs to be online too. Our programmatic media buying services help your brand reach the right audience across all screens and formats, in real-time, implemented by experts and backed by the latest technology.
Display, Mobile, Video & Audio

Social Media

IIt is impossible to not be touched by Social Media, each platform now becoming an extension of humanity. With Facebook a network of people we meet, while stories become viral based on the passionate response of its reader. Instagram a space to share a picture that says 1 000 words, where people explore their passions and creativity. Twitter takes on new topics of current interests and users engage in wars of thought and views. With 10 years of experience, coupled with a deep understanding of each platform’s users’ insights, we know how to effectively deliver a brand’s message in these social environments.

Facebook, Instagram, Twitter, LinkedIn, Snapchat

Search
When in doubt, Google it. As a Google Premier Partner, we create campaigns that anticipate the micro-moments of your target audience and provide a digital experience that’s relevant to their needs.

Paid Search, SEO

GLOSSARY

Audience Targeting

Using data to ensure media reaches the right demographics with the right interests. This means more effective advertising

Channel Agnostic

Channel agnostic media is media that goes where your brand needs to be. There are no preferred channels, instead we find the right channels for your business.

Organic Search

Nothing to do with farming practises and everything to do with whether your page is optimised to rank in search results.

Paid Media

Refers to digital media where you pay for the placement and targeting. It forms a crucial pillar of your media strategy along with owned and earned media.

Programmatic

Programmatic media buying uses algorithms and business data to bid on and buy media in real time. This means it can reach relevant consumers at precisely the right time.

PPC

Short hand for “Pay Per Click”. You don’t pay for each impression but only when your ad or paid search result is clicked.

SEO

Page optimisation, link building and content creation to affect how your website ranks in organic search on Google (and other search engines).

GET IN TOUCH

TALK TO US

Cape Town

2 Waterford House, Waterford Place, Century Boulevard, Century City, Cape Town, 7441

   021 552 0041

   info@mark1.co.za

Johannesburg

The Workspace Sunninghill, 1 Maxwell Dr, Sandton, Midrand, 2191, South Africa

   011 052 2825

   info@mark1.co.za