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Digital that tracks
ever changing behaviours

MARK1 ALWAYS EVOLVING

CAN OLD SCHOOL VALUES

GET A JUMP START
FROM DIGITAL TECH?

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What happens when you switch off traditional channels and focus solely on digital, we challenged a South African Institution to find out.

FOOD LOVERS MARKET

CAN VIRTUAL TECHNOLOGY

OPEN HEARTS AGAIN
AND SET A RECORD?

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KFC’s “Add hope” campaign asked consumers to donate R2 to feed a hungry child. After years of success consumers became more apprehensive about donating to this worthwhile cause. Mark1 stepped in to renew interest and revitalize the spirit of giving.

KFC - ADD HOPE

HOW DO WE GIVE MILLENNIALS

WHAT THEIR EYES
ARE CRAVING?

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An international giant in the eyecare industry, Allergan was facing a challenge in shifting their marketing approach from direct B2B to the consumer market. This shift required a new approach and Mark1 focused on moving the brand in the right direction.

ALLERGAN

CAN A BALLERS ANNUAL SALARY

DOUBLE PEPSI MAX’S
MARKET SHARE?

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Pepsi Max is a global brand but is up against stiff competition in the South African market, we were approached to reduce apathy and increase market share for this international giant.

PEPSI MAX

CAN YOU USE

“FAKE NEWS” TO
FIGHT FAKE NEWS.

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When we discovered that vaping companies were using the same tactics as cigarette companies had in the past, we turned to the modern phenomenon of fake news to get the truth out there.

HEART AND STOKE FOUNDATION

FOOD LOVERS MARKET

KFC - ADD HOPE

ALLERGAN

PEPSI

HEART AND STROKE FOUNDATION